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Empower with Em is the podcast for ambitious entrepreneurs and big dreamers who are ready to become the best versions of themselves and level up their businesses. It’s a show that will help you take massive action towards growing your mindset and business so you can become more empowered within yourself. Each week, Emily-Jane Sarroff and her guests will share tips, strategies and practicable and actionable steps you need to encourage you to reach your highest potential in your personal and business life. You’ll learn how to build your self-confidence, extinguish your limiting beliefs, overcome your fears and scale your business to the next level! Follow Em on Instagram @empowerwithem To work with Em, head to: emily-jane-sarroff.mykajabi.com
Episodes
Monday Nov 15, 2021
Monday Nov 15, 2021
One of the biggest challenges you face when starting and building your business is creating your personal brand. And you want to be able to elevate your brand so you can attract high-ticket clientele and offer higher pricing points. But how do you raise the perceived value of your brand to one of luxury?
Today, I’m chatting with Jaylissa Lea on how you can uplevel your personal brand strategy and make it luxurious! Jaylissa is a Luxury Personal Brand Strategist, host of the Modern Luxury Lounge podcast and the founder of Modern Luxury Lounge. She helps entrepreneurs build their luxury personal brands so that they aren’t just simply “existing.” She helps them set the highest standards for themselves by redefining their meaning of luxury and creating a system to hold them accountable.
After all, a brand is not just about you but rather the impact you will make on other people’s lives.
In this episode, we cover:
- What role psychology plays in your personal branding and how it can help you become a magnet to attracting your people
- The difference between value versus the perceived value of your brand
- Diving deep into doing the mindset work of getting to know who you are and what is important to you
- Niching down and getting clear on your target audience’s pain points and struggles to be able to speak directly to their hearts
- Showing up as your authentic self online to serve as your unique selling point
- What is modern luxury and how it leads to inner fulfilment
- How to create a unique and special experience for your clients to turn them into life-long customers
- Why you need to be treating yourself as a luxury brand and be selfish by putting yourself first
- Jaylissa’s 4-step formula on how you can start building your luxury brand
- Why your brand story needs to evolve as your customers change
Are you enjoying the podcast?
It would mean the world if you could leave a review on Apple Podcasts - it really helps support the show and reach the people who are ready to take massive action into becoming their empowered selves. Let me know what you loved about the show over on Instagram and don’t forget to tag me in your stories @empowerwithem so I can thank you personally.
Want to learn more about the resources mentioned in today’s episode?
- Visit Jaylissa’s website, Jaylissa
- Tune in to Jaylissa’s podcast, Modern Luxury Lounge
- Connect with Jaylissa on Instagram
- Connect with Jaylissa on LinkedIn
- Aligned Coaches Academy (ACA) Application Form
- Work with me in my 1:1 Coaching Program
More Empower With Em Resources:
Connect with me on Instagram | Empower With Em Podcast Instagram | Join our Podcast Facebook Community | Join our Free Build Your Business Community
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